5 social media apps everyone is talking about in 2024

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Between misinformation, comparability, and basic fatigue, navigating social media apps in 2024 may be fairly tough. It is a consensus all of us appear to agree on, regardless of the period of time we spend scrolling. In the event you ask builders, the reply to this troubling phenomenon is extra social media apps.

Every year, dozens of recent social media apps seem. Sometimes, the lifespan of 1 goes one thing like this: Somebody will get uninterested in their feeds, in order that they create a brand new social media platform to fill a void. Then both: a) it falls flat, b) it is a good suggestion, and a bigger social media platform buys it, takes the concept, and sells the remaining for elements, or c) it is profitable. We have not seen a thriving new social media platform rivaling the giants since TikTok.

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Final 12 months, we noticed an enormous uptick in social media platforms after Elon Musk purchased Twitter and turned it into X, a platform that now sucks. In response, builders created Mastodon, BlueSky, and, oh God, so many extra. We have not seen as many new apps this 12 months, however loads of apps have gained appreciable reputation, worming their approach into our collective consciousness and, worse, onto our telephones.

Listed below are a number of the apps which were on our minds:

AirChat

AirChat
Credit score: AirChat

Do you keep in mind Clubhouse, the audio-first social media platform standard through the first few weeks of the COVID-19 lockdown in 2020, solely to grow to be out of date a number of months later? AirChat is like that, mixed with X and your group chat. It is an audio-first platform the place you ship voice notes to your followers, which AI then transcribes. It is also one of many solely social media platforms launched this 12 months.

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Cara

Cara app

Cara
Credit score: Cara

Cara technically launched in early 2023, however for the primary 12 months, it had just a few thousand customers. Its reputation actually jumped this 12 months, and it now has almost one million customers. Cara is an anti-AI website described as “a social media and portfolio platform for artists.”

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Lapse

Lapse app

Lapse
Credit score: Lapse

Lapse is an “invite-only disposable digital camera” app. You are taking a photograph, and it takes a couple of minutes and even hours to “develop.” A grainy analog filter is added to your photograph; you’ll be able to publish it in your gallery or archive it. It is like a mixture of Dispo, the previous invite-only disposable digital camera social media app launched by David Dobrik, and Instagram. It did not launch this 12 months, nevertheless it actually picked up steam this 12 months.

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Lapse, a photo-sharing app with a movie really feel, is perhaps the low-key platform you’ve got been on the lookout for

Threads

Threads app

Threads
Credit score: Threads

Instagram’s response to Twitter’s demise, Threads, launched late final 12 months, nevertheless it’s some of the formative social media platforms of 2024 to date. It has greater than 100 million downloads, and whereas I do not personally know anybody who likes it, lots of people allegedly do.

Supernova

Supernova app

Supernova
Credit score: Supernova

Supernova is dubbed a social media platform for positivity, which describes itself as an “moral various” to social media giants like Instagram and Fb. It launched in 2021, and whereas it hasn’t had as many downloads as the opposite apps on this listing, it is one to observe as we search for extra moral methods to make use of social media.

Its premise is fairly cool: Sixty % of its promoting income goes to world charities, and it has “100% human moderation” to make sure the positioning is secure. Utilizing the app is rather a lot like utilizing Instagram.

Need extra of one of the best of 2024 (to date)? Be part of Mashable as we glance again in any respect the viral moments, films, memes, courting tendencies, overrated tech, and extra which have delighted and amazed us to date this 12 months.

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  • David Bridges

    David Bridges

    David Bridges is a media culture writer and social trends observer with over 15 years of experience in analyzing the intersection of entertainment, digital behavior, and public perception. With a background in communication and cultural studies, David blends critical insight with a light, relatable tone that connects with readers interested in celebrities, online narratives, and the ever-evolving world of social media. When he's not tracking internet drama or decoding pop culture signals, David enjoys people-watching in cafés, writing short satire, and pretending to ignore trending hashtags.

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