David Bridges
Snapchat has introduced a brand new slate of activations for Delight Month, together with Highlight challenges, Bitmoji clothes, new AR parts, and extra.
First off, on Highlight, its TikTok-like vertical video feed within the app. Snapchat’s teaming up with a collection of LGBTQ+ creators for a brand new set of Highlight challenges, giving customers an opportunity to win a share of $40k for participating.
As per Snap:
“Beginning June 1st by way of June twenty seventh, Snapchatters can exhibit their most hilarious comedy sketches, finest outfits and glam for Delight, favourite queer-owned enterprise, and most spectacular trick shot on Highlight.”
As famous, the themed challenges will allow Snapchatters to win prizes for his or her participation, whereas additionally participating within the broader celebration of the occasion.
Snap’s additionally partnering with Nike on a brand new collection of ‘Be True’ Bitmoji style gadgets, accessible to decorate up your digital doppelganger within the app.
As you may see, proper now, you may seize a limited-edition ‘Be True’ hoodie to your character within the app, with a bodily model of the identical additionally accessible on Nike.com as a part of Nike’s annual Delight assortment.
customers can head right here to assert the hoodie for his or her Bitmoji, which shall be added to your avatar’s outfit and saved to ‘My Closet’ on Snapchat to put on after the Drop ends.
Lastly, Snap’s additionally utilizing its new SEEN Digicam expertise to empower customers to share their tales within the app.
The SEEN Digicam Lens gives matter prompts, interview questions and AR results, to assist information Snapchatters by way of the storytelling course of. By means of this, Snap’s encouraging customers to share their tales for Delight Month, with the intention to assist present extra perspective for others within the app.
Snap says that it’ll even be launching extra themed Lenses, filters, stickers, and captions all through the month, offering extra methods for customers to take part within the occasion.
A spread of how to take part in Delight on Snap, and present your help for the LGBTQ+ neighborhood.
Maya Kensington
Clara Hastings
