Made By Google Event in August 2025: What to Expect

Key Highlights

• Event date: The Google Pixel 10 launch event is scheduled for 1 p.m. ET on Aug. 20.
• New devices: Expect to see the Pixel 10, Pixel 10 Pro, and Pixel 10 Pro Fold, among others.
• Camera upgrades: The Pixel 10 will likely feature a triple rear camera system including a 50MP main lens.
• Battery improvements: The Pixel 10 Pro XL could come with a 5,200mAh battery.

The wait is nearly over, as we finally have a confirmed reveal date for the Google Pixel 10 lineup of smartphones. Google will host the Made by Google Pixel 10 launch event at 1 p.m. ET on Aug. 20. And to lend some star power to the livestream, the company has tapped celebrities like Jimmy Fallon, Stephen Curry, and Lando Norris.

Google has all but confirmed that we’ll see the new Pixel 10 series of phones (and more) tomorrow. You can watch the event live as it happens, and we fully expect to see the following Pixel devices launched:

• Pixel 10

• Pixel 10 Pro

• Pixel 10 Pro XL

• Pixel 10 Pro Fold

• Pixel Watch 4

• Pixel Buds 2a

We’ve got the full download on all the devices and news we expect from the Made by Google 2025 event, and we’ll also be covering it live. After the event wraps, Mashable will be participating in a live CNET roundtable on YouTube to recap the event — don’t miss it.

What new Pixel devices can we expect at Made by Google 2025?

As always, this will probably be a phone-centric show, but that likely won’t be all we see. Keep an eye out for a long-rumored series of magnetic charging accessories, dubbed the PixelSnap series. Plus, you know Google never misses a chance to show off new artificial intelligence features — whether they’re worth showing off or not.

What features does the Pixel 10 offer?

We have a full roundup of Pixel 10 lineup rumors and leaks for your perusal, but I’ll also summarize the key findings here.

Starting with the base Pixel 10, it seems like the basic design of the phones won’t change all that much from the Pixel 9 series. In other words, the Pixel 9a wasn’t a template for the Pixel 10. Under the hood, expect all Pixel 10 phones to use the new in-house Tensor 5 chip, which ideally will deliver better performance than the Tensor 4 in last year’s Pixel phones.

Screen brightness might also be improved, while the biggest change is undoubtedly in the rear camera array. This year’s base Pixel model will allegedly have a third lens, bringing it more in line with previous Pixel Pro models. It might have a 50MP main lens with a 12MP ultrawide lens and a new 10.8MP telephoto lens with 5x optical zoom. That would certainly give the Pixel 10 a leg up on other base model flagships, which typically only have two rear camera lenses.

As we reported in July (via Android Headlines), we expect the Pixel 10 lineup to be thicker and heavier than the Pixel 9, likely to make them compatible with Qi2 wireless charging. The differences are slight, fortunately.

What improvements are expected in the Pixel 10 Pro and Pro XL?

It sounds like this year’s Pro models will be incremental improvements over the versions Google launched a year ago.

Per Android Central, their display specs might be unchanged from last year, while they might get bumps in battery size. The Pixel 10 Pro XL, in particular, could have a 5,200mAh battery, which is enormous by contemporary smartphone standards. Google might also drop the 128GB storage option from the 10 Pro XL and bump the starting price of the unit up by $100 accordingly.

Aside from that, it doesn’t seem like much will change in the Pro lineup, including the camera specs, which are rumored to be the same as a year ago. Google could prove us wrong here, of course, but we can only go by what’s been leaked ahead of time.

What can we expect from the Pixel 10 Pro Fold?

We expect the new foldable Pixel to look a lot like the old one, pictured here.
Credit: Josh Edelson / AFP via Getty Images

Last year’s Pixel 9 Pro Fold was my favorite foldable yet. However, Samsung brought the heat with the Galaxy Fold 7 in July, so the competition is a little stiffer this year. (We should also get a foldable iPhone in the near future.)

It doesn’t seem like there will be major design changes to the Pixel 10 Pro Fold, which might be disappointing for those who wished for something as razor-thin as the new Galaxy Fold 7. It’ll have three rear camera lenses, just as it did a year ago, though the specs are rumored to be very similar to the Pixel 9 Pro Fold. Google is said to have bumped the battery size up to at least 5,000mAh, which should hopefully give it some more endurance, as that’s been a regular complaint from Pixel users.

The two biggest rumored changes are less flashy, but not any less important than big, sweeping design overhauls would be. For starters, the Pixel 10 Pro Fold might be the first foldable with a full IP68 waterproof rating. Beyond that, Google is apparently dropping the starting price by $200, down to $1,600. It’s still expensive, but that would make it cheaper than the competition.

Lastly, solid leaks point to the Pixel 10 Pro Fold weighing more than its predecessor, which could be explained by the presence of magnets. That would make the new Pixel foldable fully compatible with the Qi 2 wireless charging standard.

Unfortunately, some rumors say this phone won’t be released until October. We’ll find out soon enough.

What features are expected in the Pixel Watch 4?

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Much of what we know about the Pixel Watch 4 seems to be based on leaked renders from back in April, courtesy of OnLeaks.

Judging from the renders (which are not official, of course), the new Pixel Watch could have thinner bezels while sharing the same rounded look as before. It also appears to lack traditional charging pins, which means Google may be emphasizing wireless charging this time around. There’s also the possibility of new buttons on the unit itself, though we have no idea what they would be for at this time, if they even exist.

As usual, the most important changes to the Pixel Watch 4 will largely involve what it can do in terms of health tracking, and it’s hard to get an idea of any of those features based purely on leaked renders.

Finally, the latest rumors point to improvements in battery life and brightness with the Pixel Watch 4, which will be running Wear OS 6. Per leaker Evan Blass, the Pixel Watch 4 will be a whopping 1,000 nits brighter than its predecessor, with 3,000 nits compared to the Pixel Watch 3’s 2,000.

We’ll wait until after the launch to decide if it’s a worthy alternative to Samsung’s Galaxy Watch 8.

What can we expect from the Pixel Buds 2a?

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If you hated how vague the Pixel Watch 4 section was, you might want to scroll past this part.

Earlier this year, leaker Arsene Lupin published a list of possible colors for the device on X. And according to a more recent leak on X from Evan Blass, the new Pixel Buds 2a will only come in two colors — a lilac and classic black. According to that same leak, the new Pixel Buds will offer active noise cancellation (duh) and 7 hours of battery life. They will potentially lack the “Silent Seal” of the Pixel Buds Pro, which offers improved noise cancellation.

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Is there anything else we should look out for?

As always, leave some room in your mind for surprises. While Made by Google will almost certainly focus on the products listed above, there could be other teases, too.

Namely, Google could follow up on two of its biggest teases from Google I/O earlier this year. The company debuted a new pair of XR smart glasses at the event, and we could hear more about those at Made by Google. Google also gave time for Samsung’s Project Moohan headset at I/O, and it was weirdly absent from Samsung’s Unpacked event last week. Could we see more of Moohan at Made by Google? Maybe, but I wouldn’t call it a certainty.

All will be revealed soon…