David Bridges
Sony Footage Leisure right this moment that it has acquired Alamo Drafthouse Cinema, a beloved unbiased theater enterprise. Alamo Drafthouse received scores of loyal followers over time for its well-enforced coverage of no speaking and no texting throughout showings, in addition to its dine-in expertise with meals and beverage menus.
At the least for now, the Alamo expertise for viewers might not really feel completely different underneath the brand new administration. Alamo Drafthouse will proceed to function its 35 cinemas and run its Unbelievable Fest movie competition. And present CEO Michael Kustermann will stay on the helm and report back to the top of a brand new Sony Footage Experiences division.
It is the top of an period for the indie theater chain, which was based in 1997 by Tim and Karrie League. However given how arduous the COVID-19 pandemic crushed the movie-going expertise, at the very least this is not the top of the Alamo Drafthouse story. The enterprise made a valiant effort to maintain viewers’ help with in 2020, however the Texas-based firm filed for Chapter 11 chapter in 2021 and commenced in March of this yr.
There is no greenback determine connected to the announcement, however Sony’s press launch notes that Alamo Drafthouse is the seventh-largest theater chain in North America. Even with their struggles, the corporate attracts an annual viewers of 10 million and posted a 30 % improve in field workplace income final yr. Perhaps this units the Alamo theaters as much as host within the close to future.
Daniel Mercer
