MTV Rewind: A Tribute to 24/7 Music Video Channels

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Highlights

  • MTV Closure: MTV shut down its remaining 24/7 music channels in several countries in 2025.
  • Streaming Tribute: A web app called MTV Rewind offers multiple channels of non-stop music videos.
  • Channel Variety: MTV Rewind features 11 channels, including a dedicated MTV Unplugged stream and options for each decade.
  • Video Source: The app pulls videos from YouTube, utilizing a database powered by IMVDb.

MTV shut down its remaining 24/7 music channels in several countries, including the UK and Australia, at the end of 2025. The main MTV network shifted its focus to reality shows long ago and it occasionally dips back into music with things like the Video Music Awards, but this shutdown felt like the end of an era. If you yearn for the days when MTV actually played music videos, though, you might be in luck. A developer who goes by the name of Flexasaurus Rex has paid tribute to the MTV of old with a web app that has several channels of non-stop streaming music.

MTV Rewind has 11 channels at the time of writing, including one that features videos from the original channel’s first day of existence in 1981. There’s a channel dedicated to MTV Unplugged performances, a rap-focused stream, one for each decade from the ‘70s to the ‘20s and (my personal faves) 120 Minutes and Headbangers Ball options. MTV Rewind has so far pulled in more than 33,000 music videos. That’s over two months worth of music, as Loudwire notes.

“MTV was a cultural institution that changed music, fashion and youth culture. Then they stopped showing music videos and became reality TV,” Flexasaurus Rex said. “I felt a wave of sadness when the announcement hit. Nothing felt like it could fill that void. So I started coding. Built it in 48 hours: MTV Rewind.”

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Each channel plays videos in a random order and there’s a shuffle all option if you can’t decide which stream to watch. If a song isn’t hitting for you, just tap the skip button. There are some era-appropriate ads too. For instance, I hadn’t seen this one from the Got Milk? campaign before it popped up. It reminded me of the J. Walter Weatherman gag from Arrested Development:

The app’s database is powered by IMVDb (The Internet Music Video Database). The videos are all pulled from YouTube, one of the things that helped spell the demise of MTV’s 24/7 music channels. There wasn’t exactly a strong case for Total Request Live to stay on the air, for instance, when we have access to practically every music video ever at our fingertips.

One of my favorite things about MTV Rewind is that it has a hit counter like the Geocities of old. So very ‘90s. In fact, the whole thing is rad. Tubular, some might say.

MTV Rewind isn’t associated with MTV or its parent company. However, it does use MTV’s name. Here’s hoping Paramount’s lawyers don’t crack down on this. It’s nice to have fun things on the internet.

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  • David Bridges

    David Bridges

    David Bridges is a media culture writer and social trends observer with over 15 years of experience in analyzing the intersection of entertainment, digital behavior, and public perception. With a background in communication and cultural studies, David blends critical insight with a light, relatable tone that connects with readers interested in celebrities, online narratives, and the ever-evolving world of social media. When he's not tracking internet drama or decoding pop culture signals, David enjoys people-watching in cafés, writing short satire, and pretending to ignore trending hashtags.

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