Repurposing your material can conserve you time, and optimize your ROI, yet it does require to be performed in a critical method, which offers an optimum customer experience when re-posting.

The increasing appeal of short-form video clip has actually made this a much more prominent approach, and numerous local business, specifically, are currently seeking to re-cut their longer-form material right into Reels and TikTok clips.

Which can supply substantial advantages, according to this brand-new record from Adobe Express.

The Adobe group carried out a study of over 500 SMBs to obtain their understandings right into material repurposing, and just how they’re driving outcomes with their material initiatives. There are some fascinating understandings below, which might offer you some added something to chew on for your 2024 preparation.

You can check out Adobe’s complete research study introduction below.