ChatGPT and Threads Continue Strong Download Growth in March

The latest app download statistics reveal that Threads is sustaining its impressive download trajectory, while ChatGPT has ascended to the forefront of the download rankings in the recent app download report from Appfigures for March 2025.

Notably, Threads has made a triumphant return to the top 10 most downloaded apps last month, rebounding after a dip in February. The Meta application, which serves as a clone of Twitter, continues to garner substantial interest among users on the iOS platform.

However, its popularity appears to be waning on Android, which may indicate a variance in regional preferences. Android is the prevailing operating system in regions such as Europe, Asia, Africa, and South America, whereas iOS dominates in North America and Oceania. Despite this, Threads is still experiencing commendable growth momentum, as evidenced by its download statistics.

Active users present a distinct metric, often reflecting a different narrative.

Meta disclosed that Threads reached an impressive milestone of 320 million monthly active users in January. Based on current trends, it is projected to surpass 350 million by the time Meta releases its next performance update at the end of this month. In contrast, X has reported 600 million monthly active users, indicating that Threads has significant room for growth.

While Threads still has a journey ahead to reach its competitor’s user base, it is reassuring to see its steady growth trajectory continuing.

Examining the broader app landscape, ChatGPT maintains its popularity as a leading application, showcasing the first-mover advantage that OpenAI has leveraged through its AI tools. While alternatives such as Meta AI and X’s Grok offer competitive features, ChatGPT has become synonymous with AI usage due to its early launch.

As Google‘s AI tools continue to advance, it will be intriguing to observe how long ChatGPT can maintain its leading position in the market.

Amidst these trends, interest in Temu remains robust, even with anticipated price increases due to Trump’s tariffs, potentially driving further engagement. In contrast, TikTok has seen a decline in its ranking, despite experiencing a rise in downloads (45 million in March compared to 42 million in February).

Overall, there have not been any significant changes in the app download landscape. Meta’s apps continue to dominate the market, while the emerging trends suggest that Threads is on an upward trajectory, and ChatGPT remains the premier choice for AI tools.