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Key Highlights
- Backlash: Build-A-Bear is facing significant criticism on social media.
- Issue: The controversy stems from the naming of a new product.
- Response: The company has issued a statement addressing the concerns raised.
- Impact: This situation may affect Build-A-Bear’s brand image and customer trust.
Build-A-Bear (BBW) Faces Social Media Backlash Amid Naming Contr  GuruFocus

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